Client: Best Buy
21 workshops, 7 markets, hundreds of happy participants and thousands of amazing images! We were excited to partner with Best Buy’s Digital Imaging and Experiential teams to create the Best Buy Photo Workshop tour series this year, raising awareness of the Best Buy Camera Experience Shops. These stores-within-a-store have an expanded selection of camera products, and an expertly-trained staff.
These 21 workshops generated tremendous social lift and impressions, as well as recognition within the photo press that Best Buy had never received before.